September 09, 2020
Suits will come with Spire Health Tag integration and Swim Tracking powered by

San Jose, CA (January 4, 2018) – The swim fitness revolution is here with exclusively offering swimwear customized with the recently-announced Spire Health Tag wearable., the world's most advanced swim tracking platform, has partnered with wearables-maker Spire and, the world's largest swim retailer, to power the swim tracking and analytics for the world's first smart swimsuits.

The new Spire Health Tag integration for will allow users to track, log and analyze data from their swims just by putting on their favorite suit. The device will automatically start tracking when the suit is put on and data will sync to the phone over bluetooth where it is analyzed by's advanced algorithms.

"This is by far the easiest and most cost-effective way to track your swims ," said Davis Wuolle, President of "There's no more forgetting your watch at home and no more charging or button-pressing to track your swim. When you order from, the Spire Health Tag is custom-bonded to the inside of the suit you select to enable advanced swim workout analysis. It's so thin, lightweight, and compact that you won't even know it's there."

" and are at the forefront of bringing an integrated apparel and tracking experience to their customers," said Jonathan Palley, CEO of Spire. "Together with Health Tag, we are unlocking the most advanced and most convenient swim-tracking experience on the market."

The Spire Health Tag will offer several special features that make it a revolution in the world of swim-tracking and fitness wearables:

  • No charging needed: the embedded battery lasts the life of your suit
  • No buttons to press: just put on your suit and start swimming
  • A low-profile, soft-touch and comfortable design that never interferes with the swimmer's feel for the water
  • Automatic bluetooth syncing to get advanced swim tracking from right on your smartphon

Starting this spring, customers will be able to choose from a wide variety of suits on available with Spire Health Tag integration for

Customers will be able to customize their choice of swimsuit ordered from with the exclusive Spire Health Tag integrated for only $30 in addition to the price of the suit. Customers can sign up now to reserve exclusive early access to join the revolution in smart swimwear by going to

Download Media Kit & Photos here.

Visit us at CES 2018 in Las Vegas, Nevada! will be located at the Spire Booth (#43207) at Tech West, just inside the Hall C entrance to the Sands Expo.

Rob Penner,