September 09, 2020

San Jose, CA (April 22, 2014) -, the web's most popular swim shop, has been accredited by USA Triathlon, the sport's governing body in the U.S., as part of their USA Triathlon Certified Multisport Retailer program. The program provides the USAT CMR certification for meeting specific criteria related to triathlon promotion and product selection.

The certification was granted as has moved more and more into multisport with its extensive inventory of triathlon products and recently signed triathlon sponsorships. This year, announced a partnership with Olympian Jarrod Shoemaker and later this summer will sponsor a triathlon event with the inaugural Oakland Triathlon Festival.

With its prominence and visibility as a retailer in the swimming community, will highlight various triathlon content in 2014 geared towards its customers, including regular updates from Shoemaker, suggested triathlon training programs, race day checklist and expert product reviews.

The retailer carries a full range of swimming, running and some limited cycling products for the beginner and expert triathlete.