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SwimOutlet.com Press Release

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SwimOutlet.com and Fitter & Faster Swim Tour Extend Partnership with More Clinics Across the U.S.

SwimOutlet.com and Fitter & Faster Swim Tour Extend Partnership with More Clinics Across the U.S

SwimOutlet.com, the web's most popular swim shop, and Fitter & Faster Swim Tour, the premier swim clinic organization in North America, have announced a partnership expansion of the tour throughout North America for 2013 and 2014 called the Fitter & Faster Swim Tour Presented by SwimOutlet.com.

The partnership began in 2011 and includes title sponsorship of the tour and all of its individual clinics across North America for SwimOutlet.com. The Fitter & Faster Swim Tour Presented by SwimOutlet.com is a comprehensive one-day swim clinic featuring the world's best swimmers teaching and inspiring swimmers of all ages and skill levels. Each clinic has a customized curriculum based on the needs and requests of each individual local partner. Entering its fourth year of touring, the Fitter & Faster Tour Presented by SwimOutlet.com will produce more than one hundred professionally-managed clinics during 2013.

"We're pleased to have such terrific support from SwimOutlet.com, the best one-stop-shop aquatics retailer on the web. SwimOutlet.com's support enables us to continuously enhance our product offerings and learning platform for participants of all ages and skill levels and produce even more clinics across North America,' said David Arluck, Founder & CEO of Fitter & Faster Swim Tour.

Beyond the title sponsorship agreement, the partnership includes online marketing exchanges, social media mentions and e-marketing promotions. This year has seen the introduction of the popular "Swim Tip Tuesday" videos produced by Fitter & Faster Swim Tour on SwimOutlet.com's website and across its social media platforms. It has featured Olympic swimmers such as Chloe Sutton, Nick Thoman, Peter Vanderkaay and others providing a short one-minute training tip. SwimOutlet.com is also developing a new online micro-site for the Fitter & Faster Swim Tour to facilitate clinic sign-ups and streamline registration on SwimOutlet.com checkout.

"We are proud to be part of the leading swim clinic tour that gives us the opportunity to support the growth of the sport at such a grassroots level," said SwimOutlet.com CMO Alexander Sienkiewicz. "Young swimmers are inspired week-in-and-week-out at Fitter & Faster events by swimming with and learning from the best swimmers in the world, including Olympic champions. This partnership expansion offers even more kids access to Olympic-level athletes through the tour."

"The Fitter & Faster Swim Tour has made a huge impact on my life by allowing me to connect with the next generation of swimmers," said two-time Olympian Chloe Sutton. "The tour is truly inspiring people across the country, one swim clinic at a time."


2013 Fitter & Faster Swim Tour presented by SwimOutlet.com (remaining clinics):

Springville, NY - 11 and Under Clinic 08/04/2013
Springville, NY - 12 and Over Clinic 08/17/2013
Greenfield, IN - 11 and Under Clinic08/18/2013
Greenfield, IN - 12 and Over Clinic08/24/2013
Terre Haute, IN08/24/2013
Tullahoma, TN - 12 and Over Clinic08/24/2013
Tullahoma, TN - 11 and Under Clinic08/25/2013
Owensboro, KY09/07/2013
Philadelphia, PA - Skills Clinic09/07/2013
Lonoke, AR - 11 and Under Clinic09/08/2013
Philadelphia, PA - Performance Clinic09/08/2013
Lonoke, AR - 12 and Over Clinic09/14/2013
Lincolnshire, IL - Skills Clinic09/14/2013
Mobile, AL 09/14/2013
Decatur, IL09/15/2013
Monmouth, IL09/15/2013
Lincolnshire, IL - Performance Clinic09/21/2013
Madison, NJ - Skills Clinic09/21/2013
Saginaw, MI09/22/2013
Madison, NJ - Performance Clinic 09/28/2013
Charlotte, NC - Skills Clinic 09/29/2013
White Lake, MI 09/29/2013
Charlotte, NC - Performance Clinic10/05/2013
Scottsdale, AZ - Skills & Performance Clinic10/06/2013
Hanscom Air Force Base - 12 and Under Clinic10/06/2013
Hanscom Air Force Base - 13 and Over Clinic10/12/2013
Pierre, SD - 11 and Under Clinic10/12/2013
Easton, MD10/13/2013
Pierre, SD - 12 and Over Clinic10/19/2013
Middletown, NY 10/26/2013
Ventura, CA11/02/2013
Long Island, NY - Skills Clinic11/02/2013
Springdale, AR11/03/2013


About SwimOutlet.com
SwimOutlet.com is the largest online specialty store for aquatics in the United States. The online retail store grew out of a dedication to providing the best goods and services to anyone interested in aquatic activities and sports. SwimOutlet.com has the largest selection for swimming, water polo, fashion, beach and surf! In addition to having an extensive selection and the lowest prices, SwimOutlet.com offers phenomenal customer service and fast shipping. The company has won the hearts of over two million happy customers who've helped spread the word on where to find the best deals. It has quickly developed into the web's most popular swim shop! For more information, visit http://www.swimoutlet.com, Facebook.com/swimoutlet or @swimoutlet.