After 27 years of coaching and competing in the swimming world, Kevin Koskella created Tri Swim Coach to help triathletes change the swimming part of the triathlon from a necessary evil to a chance to shine. Koskella found that most new triathletes expend unnecessary energy during swims and overtax their bodies with the way they train, simply because they haven't been taught correctly. Now, you don't have to hire a coaching professional to get top-level advice; Koskella's The Essential Triathlon Swimming DVD teaches you what a pro would, helping you transform the swim from a feared foe to a trusted ally.