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Pura Vida Products


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Pura Vida Original Navajo
    Pura Vida Save The Dolphins Platinum
      Pura Vida Platinum Beaded Purple
        Pura Vida Original Coral Reefin'
          Pura Vida Midnight Thunder
            Pura Vida Studded Black
              Pura Vida Silver Feather Seafoam
                Pura Vida Braided Save the Dolphins
                  Pura Vida Changing Tides
                    Pura Vida Born to be Wild
                      Pura Vida Superior Sandcastle
                        Pura Vida Tropical Sunset Pack
                          Pura Vida Silver Arrow Black
                            Pura Vida Gold Feather Seafoam
                              Pura Vida Gold Arrow Black
                                Pura Vida Silver Feather Black
                                  Pura Vida Silver Arrow Seafoam
                                    Pura Vida Silver Infinity Seafoam
                                      Pura Vida Gold Infinity Seafoam
                                        Pura Vida Gold Flat Bar Black
                                        Pura Vida Gold Flat Bar Columbia Blue
                                        Pura Vida Gold Triangle Grey
                                        Pura Vida Gold Triangle Black
                                        Pura Vida Silver Triangle Columbia Blue
                                        Pura Vida Silver Triangle Seafoam
                                        Pura Vida Silver Arrow Columbia Blue
                                        Pura Vida Silver Feather Columbia Blue
                                        Pura Vida Gold Beaded Grey
                                        Pura Vida Tie Dye Hair Tie Pack
                                        Pura Vida Silver Triangle Black
                                        Pura Vida Gold Feather Black
                                        Pura Vida Windansea Pack
                                        Pura Vida Stripe Headband Pack
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                                        ABOUT Pura Vida

                                        The idea for Pura Vida was born during a college graduation trip to Costa Rica. Two friends, Griffin Thall and Paul Goodman, were exploring Costa Rica when they stumbled upon two men—Jorge and Joaquin—selling bracelets. The style of the bracelets captivated Thall and Goodman's interest and they bought multiple bracelets for their friends back in the United States. Seeing the cramped living conditions of Jorge and Joaquin, Thall and Goodman commissioned the men to make 400 bracelets for them.

                                        Once back in the United States, Thall and Goodman handed out the bracelets to friends and placed the remaining bracelets in a local boutique. The bracelets quickly sold out and customers requested more at the boutique. Thall and Goodman deepened their relationship with Jorge and Joaquin and their business, Pura Vida, was soon created. Through Pura Vida, Jorge, Joaquin, and countless others have found jobs making the creative and colorful bracelets.

                                        Pura Vida represents a pure lifestyle of contentment with no regrets. They hope to capture this in the simplified style of their bracelets. Pura Vida also donates a portion of their proceeds to the Surfrider Foundation which is committed to cleaning beaches and oceans throughout the world.