In 1992, Be As You Are started as a simple t-shirt company that later expanded into a lifestyle brand with a unique and immediately distinguished look. Known for expressing its fun and funky style, comfort and originality, Be As You Are has generated a cult-like following among the junior and young men's market. Whether you're looking for their humorous take on t-shirts or towels, Be As You Are's designs are guaranteed to strike a chord and provide attractive eye candy on the streets.