Pattie Byrnes revolutionized the industry with swimwear designed for each woman’s individual body type; swimwear designed for real women with real bodies. That was in 1989. Recently, she has refined her original concept, merging her best design and creative ideas with the feedback she actively seeks from her consumers. In her new Fit 4 U collection, she combines the latest fashion trends with her body type concepts, creating truly unique swimwear: the hottest fashions with the fit solutions you’ve come to love. See for yourself why Pattie has established herself as an expert in fit and an innovative designer of swimwear for women of every age, size and shape.
Fit 4 U focuses strictly on the consumer. After years of receiving thousands of letters, emails and calls from real women with real figure concerns while on TV, designer Pattie Byrnes decided to take her 25 years of swimwear design experience and create something new, exciting and fresh! The brand targets the needs of women today by combining trendy designs with unique new camouflaging ideas that produce fashion forward quality swimwear that actually conceals, lifts and supports!