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  • Aug

    Mercedes-Benz Fashion Week

    We’re sad to say it, but Mercedes Benz [Fashion] Swim Week has come to an end. It was fun while it lasted—the clear, blue ocean, palm trees, the salty breeze, and how could we forget the amazing runway shows. We could talk about the Miami madness all day, but what really left us wanting more was the sneak peek of all of the hottest new trends for 2015. Miami left us with sand in our shoes, and a new love for fashion swim in our souls. Here’s what you can expect by the water in 2015:


    Photo Credit: Frazer Harrison/Getty Images for Mercedes-Benz Fashion Week

    Stand up paddle boarding? Beach Volleyball? Jet Skiing? We’ve got you covered! Cropped Rashguards give you the ability to stay active, and the freedom to still show a little skin. Rashguards have come a long way from the solid black tops that they once were. In 2015 you will see the fitness fashionista in crops, zip ups, one pieces, and fun prints.

    No longer just for wetsuits, Neoprene is one of 2015’s hottest trends. Get your Sporty Spice on in a Neoprene bikini, one piece, or rashie. Neoprene comes in all colors, modern color block designs, varying shapes and even prints. Can it get any better? Yes, yes it can. Our favorite part: Neoprene fits your body like a glove.


    Photo Credit: Frazer Harrison/Getty Images for CM Cia.Maritima

    Take a walk on the wild side and slither your way into bold Animal Prints that never go out of style. Gorgeous leopard and feisty snake prints will be sure to turn heads in 2015.

    If you like pina coladas (cue Jimmy Buffet) then Tropical Prints will make your swimsuits a little bit sweeter. Once you put one on you’ll find yourself surrounded by white sand, palm trees, and the ocean breeze. Tropical Prints will take you from a day in the office to a vacation oasis.

    Want to look effortless poolside or stunning on the salty sand? Throw on a High Neck swimsuit and you’re on trend with the sunny-day fashion. Whether it’s a crop top, halter or a one piece, high necks are taking things to a new level (literally). After you take a dip, you can slip into a pair of high-waisted shorts for a chic, effortless dinner look. Talk about the best of both worlds.

    One of the biggest trends in apparel has made its way to swimwear. Tribal Prints are basically the new neutral. Sleek, wild, and free spirited—tribal prints are the native of 2015. These prints are for your inner warrior, and come in bold color ways that will be sure to blow your mind.


    Photo Credit: Neilson Barnard/Getty Images for Mercedes-Benz Fashion Week

    Whoever said, it’s all in the details, was right. Crochet, Embroidery, and Mesh can make an ordinary swimsuit become one of a kind. From embroidered edges to crochet trims to mesh overlays, it’s all about distinct designs this season. Strut your stuff on the sand in something unique and unexpected.

    Good girl gone bad? Caged details, strappy designs and bandage bikinis are just what you need to add an edge to your resort fashion. Once you cross the line to this bold look, we dare you to have an adventure-filled day under the sun.

    So there you have it—the trend predictions are in and we’re heading out for an endless summer by the water.

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