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The Official Blog of is where you can catch up on all the latest news, events, swimming
trends and product updates. Check us out and leave a comment, or send your own blog submissions directly to us for consideration at


20 Things All Swimmers Do But Would Never Admit (1)

So true! I read this to my state team and we all got a good laugh...

Win Connor Jaeger's Arena Carbon from the 2015 World Championships in Kazan! (150)

Start by doing what's necessary; then do what's possible; and sud...

Win Connor Jaeger's Arena Carbon from the 2015 World Championships in Kazan! (150)

"What matters most is how well you walk through the fire." Charle...

Win Connor Jaeger's Arena Carbon from the 2015 World Championships in Kazan! (150)

The early bird gets the worm

Win Connor Jaeger's Arena Carbon from the 2015 World Championships in Kazan! (150)

"For me giving up is way harder than trying." - Kanye West

The Official Blog of!

  • Aug

    Five Things We Learned at World Championships

    Photo credit: R-Sport / MIA Rossiya Segodnya

    The 2015 Swimming Worlds wrapped up this past weekend in Kazan, Russia. There were some incredible individual performances from the likes of Katie Ledecky, Katinka Hosszu, Sarah Sjöström, Sun Yang and a trio of young Australians, all of whom are under 24 and won at least two individual golds: Mitch Larkin, Emily Seebohm and Bronte Campbell.

    If you were under a rock this past week and missed all the action, we break down five key things we learned from Kazan with an eye towards the big event next summer in Brazil.

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  • Aug

    2015 World Championships Prize Winners!

    The 2015 Swimming Worlds have wrapped up in Kazan, Russia and so has our Prize Headquarters! Over the past two weeks we have given away over a dozen awesome swim prizes on social media and the blog including autographed gear, exclusive products and tech suits.

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  • May

    Brand Q&A: Catching Up with Jaked

    Jaked is one of the newest entrants into the tech suit market in the U.S., although they’ve been well-known in Europe for several years. We caught up with Jaked’s U.S. rep to learn more about the brand that has had swimmers talking since the brand’s terrific visibility at the 2009 World Championships. Blog: So first off, is Jaked considered an Italian brand because of the heritage?

    Jaked: Jaked is an Italian company with the headquarters in the North of Italy (close to Milano). The company has been created in 2008 when four guys had a great intuition: to use the polyurethane together with a state-of-the-art construction technology in the manufacturing system of the full body competition suits. It has been a real revolution in the swimming world! In the 2009 Swimming Worlds in Rome, most of the swimmers were using the Jaked competition swimsuit called J01, breaking 17 world records and earning 37 medals.

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  • Dec

    Swim Like a Champion DVDs: Behind-the-Scenes of the Production

    By Chloe Sutton

    When I work with the Fitter & Faster Team, I know that no matter what we do, we do it big! We take an idea and we do everything possible to make it the best thing out there. When you’re working with a group of Olympic Swimmers, you know that we’re competitive, disciplined, and we never settle for anything but an epic success. So when I was invited along with a group of my favorite fellow Olympic swimmers to San Jose, California for a secret project, I knew that something amazing was in the process. 



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  • Aug

    Top Tech Suits and Fashion Suits at 2013 Worlds

    While the world was checking out times and tallying scores at the recent 2013 Swimming Worlds, the fashionistas at noticed other aspects of the meet: the best and brightest swimsuits on display in Barcelona.

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